A video ads includes specific calls to action. Avoid humor as it is more subjective. Share multiple messages about the multiple ways the product solves your problem. Have different personas that represent your customers. How you can improve your creative performance to improve the performance of your video campaigns Start with new video ad creatives that are already working well on other platforms. Continue running your campaign using existing creative and slowly introduce new variations. Use researchbacked creative guidelines and iterate through experimentation.

Experiment with existing creatives and use the ones that perform best. Which two visual language elements have the greatest impact on watch time of video ads on mobile devices Pacing and Super Frames and Super Tempo and Thailand WhatsApp Number Data Framing Super and Audio customers for a cleaning services company. How you should present a request for your audience to take action conveys a variety of messages that resonate with the masses. Humanize advertising with customer testimonials. Introduce a product or problem and then follow up with a relevant calltoaction. Provide multiple options for how viewers can take action. A travel company wants to conduct a discovery campaign aimed at generating leads.




What images should they upload to achieve this goal Only their main website photos. Only their image that performs best on social media. Photos of tourists in and out of tour locations. Pictures of tourists on scenic tours. You are in a subscriptionbased online fitness company. Platform Work Your goal is to increase signups for your free trial. Which of the following will help achieve this in a video ad with an action objective Set context and include a clear calltoaction. Focus on audio and super ads to reinforce your message. Include a clear calltoaction and minimal audio to avoid overwhelming your audience. Putting people first gets the product noticed. How often should you review asset reports and replace underperforming.